A framework for understanding: meta-analyses of the persuasion literature / Mark A. Hamilton and John E. Hunter
Meta-analysis of controlled message designs / John E. Hunter and Mark A. Hamilton
Another look at fear-arousing persuasive appeals / Paul A. Mongeau
The persuasive effects of testimonial assertion evidence / John C. Reinard
Comparing the persuasive effectiveness one- and two-sided message / Mike Allen
The effect of language intensity on receiver evaluations of message, source, and topic / Mark A. Hamilton and John E. Hunter
Forewarning and persuasion / William L. Benoit
The effects of distraction during persuasion / David B. Buller and John R. Hall
An analysis of the sleeper effect / Mike Allen and James B. Stiff
Another look at the use of rhetorical questions / Barbara Mae Gayle, Raymond W. Preiss, and Mike Allen
The efficacy of powerful/powerless language on attitudes and source credibility / Nancy A. Burrell and Randal J. Koper
Explicit and implicit conclusions in persuasive messages / Michael G. Cruz
Performing counterattitudinal advocacy: the persuasive impact of incentives / Raymond W. Preiss and Mike Allen
Evaluating the advice offered by the tool users / Mike Allen and Raymond W. Preiss
Evaluating and using meta-analytic knowledge claims / James Price Dillard
